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This website states the following, "Your opinion is important to us! Your feedback helps us to improve our new online shop." We analyzed that the web site also stated " Would you like to provide feedback immediately online, please use the form below." It also stated " Your information will be kept confidential. Thank you and best regards. Specify a value for this required field. Specify a value for this required field. Please enter a valid e-mail address. Specify a value for this required field. Specify a value for this required field. Did you forget your password? Here you can set up a new password." The header had kite as the highest ranking search term. It was followed by kites, kiteboarding, and kiteboards which isn't as ranked as highly as kite. The next words they uses is wakeboarding. wakeboards was also included and might not be understood by search engines.